JEWELLERY COPYWRITING & STORY STRATEGY
Specialist Storytelling for Jewellery Brands
I'm Siobhán, copywriter and story strategist for jewellery brands.
With almost twenty years' experience in jewellery, I understand intimately what makes your work so special.
And through original storytelling for campaigns, collections and brands, I'll make sure your audience does, too.
COLLECTION & CAMPAIGN STORYTELLING | BRAND MESSAGING | WEBSITE & PRODUCT COPY
BRAND MESSAGING
COLLECTION & CAMPAIGN STORYTELLING
WEBSITE & PRODUCT COPY
Storytelling sets your brand apart.
Your visual identity is only half the story.
Words show your audience the true value of your jewellery, whether you're daring them to dream, guiding them through life's milestones or inviting them into a world of artistry and wonder...
Putting your authentic messaging at the heart of copy and content, I'll help you build connection and desire through story.
Siobhán brought my new website to life with words. She understands the intricacies of jewellery, balancing beautiful poetry with technical detail.
behind the words
My work as a jewellery copywriter follows an award-winning career as a designer.
In a decade-long career, I developed collections for fine jewellery brands across the globe, becoming known as much for my storytelling as my designs.
In 2019, I launched my jewellery copywriting studio. Now I work with some of the most exciting established and emerging jewellery brands in the UK and USA.
My
Services
Brand & Website Messaging
Defining and communicating the story that makes your jewellery business unmistakable. I help you build a cohesive verbal identity, brought to life across your website copy.
Campaign & Collection Copy
Story-led structure for collections and launches, from early-stage concepts to collection narratives, product descriptions, PR assets and multi-channel campaign copy.
Storytelling Support
Working together monthly, we'll keep your communication fresh and engaging. Your choice of deliverables, including editorial content, product copy and email marketing.
I had an amazing experience working with Siobhán. She captured my story perfectly and was always willing to talk through ideas. Creative and smart, she can really help you nail down your marketing in a way that is authentic and elevated.